Author views about business and lifestyle
Case Study: BMW New Logo Rebranding Earlier this year (March 2020), BMW replaced her logo by a new flattened, simplified version of her previous 3D classic emblem, following the existing design trend. There is a controversy as to whether this new ambiguous, transparent, flat logo is equivalent to the company’s prestigious Image. The main argument is…
Countries are piling on record amounts of debt amid Covid-19. Here’s what that means Public debt levels and deficits have hit records during the pandemic. Many experts argue it’s a sound means to fund the recovery. Such borrowing has been further enabled and encouraged since the financial crisis due to central bank efforts. As public…
Three ways Augmented Reality can have a positive impact on society There are three things AR does very well: visualization, annotation and storytelling; There are examples in each of these areas that are both timely in the current reality of COVID-19 and which can be built upon once cultural institutions, schools and workplaces reopen their…
BMW New Logo: Trading Classic for Trendy Earlier this year (March 2020), BMW replaced her logo by a new flattened, simplified version of her previous 3D classic emblem, following the existing design trend. There is a controversy as to whether this new ambiguous, transparent, flat logo is equivalent to the company’s prestigious Image. The main argument…
